Joe Roff: A Better Biography Tikkun Olam Records was founded on March 1, 2003 by current President and CEO, Joe Roff. Joe developed a passion for music while in grade school. Growing up in Long Island, New York, Joe attended Brandeis, a Solomon Schecter Day School starting at the age of four. At the Brandeis School, Joe spent several hours a day learning the Hebrew language and studying Jewish history. By fifth grade, Joe was singing and performing solos as part of the schools traveling choir while taking an active role in school plays. After having lived on Long Island for thirteen years and performing every opportunity he had, Joe left New York in 1997 and moved to Minneapolis, Minnesota. Shortly after moving to Minneapolis, Joe had the honor of introducing the Minnesota Timberwolves professional basketball team in front of a sold out crowd. It was at this point in Joe's life when he decided to become active in public speaking. In highschool, Joe was very active in public speaking extra curricular activities such as speech and debate. Joe used his public speaking skills and further developed them as a leader in many youth groups including The United Synagogue Youth, The B'nai B'rith Youth Organization, and The Leland-Johnson Common Vision Program which brought together African American and Jewish youth. In the Fall of 2001, Joe spent a semester abroad in Israel as part of the Alexander Muss Highschool In Israel program. Joe came back to Minneapolis after having the greatest experience of his life in December of 2001. It was evident at the time to Joe and everyone around him that he had been greatly impacted by this amazing experience and was going to take his knowledge and love for Jewish culture and apply it to his passion in music. Joe was eager to create Jewish music that Jews around the world could relate to, music with a mainstream sound yet inherent Jewish pride. At this time Joe began writing and recording his first album  "A Better Place" which was released by Joe Roff under his record label Tikkun Olam Records in August of 2003. Nearly three years later,  Joe Roff has surely turned his dream of becoming a Jewish rockstar into a reality after three successful releases and world tours performing for tens of thousands of people and gaining popularity amongst Jewish teens around the world. Joe Roff is currently keeping really buisy in the Jewish music world working out of Los Angeles. He is currently working on a fourth CD release and world tour as well as signing new artists to Tikkun Olam Records so that other artists around the world have the same opportunity to get their musical dreams answered.